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MADE TO PLAY
WARM & WATERPROOF
PrimaLoft® insulation and 15K waterproof fabric keep kids warm, dry, and outside longer - no early trips in from the cold.
CRAFTED FOR KIDS
Founded by a mom of four, every detail is designed with kids in mind. Our gear helps them stay out longer, play harder, and embrace every adventure.
DURABLE FABRICS
Reinforced knees and high-performance fabrics are built to handle every tumble, climb, and snowbank—season after season.
BUILT-IN MITTEN CLIPS
No more lost mittens. Our clever clips keep them attached to their coat and ready for the next snowball fight.
MADE FOR MESS
BIONIC-FINISH® ECO water and dirt repellent finish keeps pieces looking fresh and new, ready for all the adventures.
PREMIUM MATERIALS
From PrimaLoft® insulation to YKK® zippers and PFAS-free fabrics, every material is chosen for lasting warmth, durability, and performance.
in pursuit of play.
in pursuit of joy.
in pursuit of adventure.
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